What is live selling on Shopify?

Live selling is the most engaging way to connect with your customers in real time. With LiveMeUp, you can host live shopping events directly on your Shopify store, showcase products, answer questions, and let shoppers buy instantly without leaving your site.

Do I need technical skills to use LiveMeUp?

Not at all. LiveMeUp is designed to be simple and intuitive. If you can run your Shopify store, you can start live selling with us. Our Customer Success team is always here to guide you every step of the way.

Can I stream live shopping events on social media too?

Yes! With LiveMeUp, you can go live on your Shopify store and broadcast to platforms like Instagram, Facebook or Youtube at the same time. This way, you meet your customers where they are — and bring them back to your store to complete checkout.

What’s included in the free trial?

Our free plan includes 30 minutes of live streaming each month so you can test live selling at no cost. You’ll also get access to shoppable videos, seamless Shopify integration, and analytics to help you understand your audience.

How to Promote a Live Shopping Event (Before, During, and After)

Intro

Going live is only half the battle. The other half is getting people to actually show up — and keeping them engaged even after the event ends. Brands using LiveMeUp see 20–30% of their live shopping sales come from replays, which proves promotion is just as important as the stream itself.

Here’s exactly how to promote your live shopping event before, during, and after to maximize attendance and sales.

Step 1: Promote Before the Event

The more people know about your live, the more will attend. Effective pre-event promotion includes:

Email campaigns: announce your live with a clear time, date, and link.
Social media posts: Instagram, TikTok, and Facebook stories are perfect countdown tools.
On-site banners: highlight the upcoming live on your homepage and product pages.

👉 Pro tip: create urgency with phrases like “exclusive drop” or “limited-time live offer.”

Step 2: Promote During the Event

Don’t stop once you’ve gone live. Mid-stream promotion can boost attendance while the event is happening.

Push notifications (if enabled): remind your audience the event is live.
Real-time social posts: share the live link on stories or tweets while you’re streaming.
Encourage sharing: ask live viewers to invite friends or tag others.

👉 Brands that promote during live sessions often see attendance spikes halfway through the event.

Step 3: Promote After the Event

Here’s where the real power lies: every LiveMeUp session automatically becomes a shoppable replay.

Email the replay link to anyone who missed the event.
Repurpose clips into TikTok videos, Instagram Reels, or YouTube Shorts.
Highlight replay sales: remind customers they can still shop what they saw live.

👉 On average, replays generate 20–30% of total live shopping sales, making them one of your most valuable assets.

Conclusion

Promotion doesn’t start and stop with your live. It’s a full cycle: before to build excitement, during to drive attendance, and after to maximize conversions.

With the right promotion strategy, every live event can become a sales engine that continues working long after you go off-air.

👉 Want to unlock replay-driven sales?

Try LiveMeUp and start turning every live into a lasting revenue stream.