LiveMeUp releases Discovery Feed: A new era of Video Commerce

Written by
LiveMeUp
Published On
February 10, 2025

We are excited to introduce Discovery Feed, a groundbreaking feature that revolutionizes video shopping on our platform. Whether you're on mobile or desktop, Infinity Feed allows seamless and interactive navigation from one video to another.

What is Discovery Feed?

Discovery Feed is an innovative feature designed to enhance how users interact with video content on our platform. When a user clicks on a shoppable video—whether from a product page, a carousel, or any available video—they can easily navigate to related videos. This intuitive system enables effortless content discovery without leaving the page or waiting for a reload. Essentially, Discovery Feed creates a smooth browsing experience, similar to Instagram Reels or TikTok videos.

How Does Discovery Feed Work?

Discovery Feed operates seamlessly and efficiently. Once you launch a shoppable video, you can scroll through additional videos without any interruption. Each video is carefully curated to provide relevant information and enrich your shopping journey.

The goal of Discovery Feed is to provide a frictionless experience where users can effortlessly switch between videos, explore different products, and discover new items instantly.

Ready to bring video to your e-Commerce?
Download the app on Shopify App Store!

Why You'll Love Discovery Feed

  • Increase Engagement & Conversions: Keep visitors scrolling, watching, and purchasing effortlessly.
  • Retain Your Audience: Deliver a TikTok-like shopping experience while keeping customers on your Shopify store.
  • Turn Every Video into Revenue: Connect all your shoppable videos in a seamless feed, maximizing purchase opportunities.

How to Make the Most of It

  • Seamless Access: Add a direct link in your navigation menu to launch Discovery Feed. You can name it TV, For You Feed, or Shop in Video.
  • Segmented Live Shopping: Break down your live shopping sessions into snackable video chapters, keeping users engaged while fueling your feed.
  • Video-Enhanced Storefront: Enrich your store with product tutorials, behind-the-scenes clips, product pairings, Q&As, and user-generated content (UGC).

With Discovery Feed, provide your visitors with an immersive and engaging experience that transforms how they explore and purchase your products. Increase session durations by up to 4x longer and boost conversion rates with uninterrupted video navigation!

If you wish to learn more about Infinity Feed and how it can elevate your e-commerce experience, contact our team!

Are you searching for:

Adding a video player to eCom?
Adding video stories to product pages?
Broadcasting livestreams from a store?
Or exploring other ways to leverage video?

Download our app on Shopify App Store!
See how to use videos
on your store.

Inspired ? We guide you step-by-step.

World-class support team on hand 24/7

Step-by-step guides on the Help Center

How-to-articles and guides on the Academy

Trigger unstoppable buying
impulse with video power!

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