Ready to push the livestreaming button, but unsure on the best way to get your audience to attend? We’ve got three simple and effective methods for you to use to bring your audience to your live event!
A simple yet powerful way to bring your audience to your shoppable livestreaming event is to offer exclusive promotions unavailable on other channels.
Pair this with an early attendance VIP offer, and your audience will be right on time!
This strategy works because it creates urgency and exclusivity. By providing a VIP offer available only to those watching your live early, you’ll give your fans an unbeatable reason to join your livestreaming event on time.
Another highly effective way to audience grab is to invite a super-host.
Whether it’s a product or business founder, an industry expert, or a brand content creator that your audience loves, a super-host brings extra energy and dynamics to your shoppable livestream.
Super-host collaborations can double your event’s reach by tapping into both your audience and your super-host’s audience.
The best shoppable livestreaming events are well-planned!
Allow yourself enough time to plan and share the details of your livestream event across your existing marketing channels.
We recommend 7-14 days of advanced marketing for special product or education-driven livestreams.
Tease your VIP offers, highlight the super-hosts attending, and showcase the products you plan to feature.
Invite and remind your audience via email, SMS, and social media.
• Capture RSVPs via email and SMS directly with LiveMeUp
• Automatically remind and notify subscribers with LiveMeUp
• Collaborate with guests and super-hosts using LiveMeUp and StreamYard
• Multi-stream—share your livestream on your collaborators’ social media channels
• Engage with live chat promotions—create, share, and pin offers
Now that you have a plan, discover how livestreaming can innovate your e-commerce business by scheduling a demo.
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